NFL Legend Ricky Williams Cannabis Lifestyle Brand Opens ‘Highsman House,’ a First-of-its-kind Metaverse Experience in the Sports & Cannabis Space


THE SEPTEMBER 26th LAUNCH MARKS THE FIRST IN A SERIES OF VIRTUAL MEET AND GREETS, GIVEAWAYS AND SMOKE OUTS IN ALTSPACEVR.


Highsman, the cannabis lifestyle brand founded by Ricky Williams, announces its entry into the metaverse with the opening of Highsman House, the first true virtual reality sports and cannabis experience powered by AltspaceVR. Accessible through Oculus or computer, users can join Ricky and the Highsman community for interactive games and live stream sporting events. Highsman House will open its doors with a special Monday NIght Football viewing party and hangout on Monday, September 26th from 5pm-8pm PST.


“We’re building a community with Highsman House, so please bring your authentic self, energy, positive vibes, and idealism,” says Ricky Williams, President and Founder of Highsman. “Through the Metaverse, we continue driving societal evolution forward while having fun and making new friends.”


Designed in partnership with Rocket City, Highmsan House launches with a series of free ‘pop-up’ events that aim to bring people together through games of cornhole, football, and smoke sessions among other activities. Guests will receive advanced previews of special drops, news and events. Highsman House features a full-size football stadium, swimming pool, and Highsman dispensary and merch shop, where users can express their passion for the plant through smoking virtual blunts and trying on the latest brand apparel. Staying true to its mission, Highsman will also host conversations about how cannabis continues to unlock one’s greatness.


To enjoy the event via desktop please simply go to www.altvr.com, create a username and password, and use in-world code SCB928; if joining via Oculus, download altspace VR, create a username and password, then type in world code SCB928 or check out Highsman’s Discord page https://highsman.com/discord for more information.

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About Highsman
Highsman is the cannabis lifestyle brand created by Ricky Williams, entrepreneur, thought leader and one of the most electric NFL running backs of the century, to empower professional and everyday athletes and sports enthusiasts alike. Highsman offers premium quality cannabis and a collection of apparel and accessories designed to complement an active lifestyle on and off the field. For more information please visit: www.highsman.com ; Instagram: @highsman ; Twitter: @highsman_

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