Instagram bans are the worst, and if you’re running a cannabis themed account, you’ve probably experienced them. At Extract we’ve been through our fair share, and it’s not worth wasting your time with a profile that doesn’t follow Instagram’s terms of service, because they will get you eventually, and sometimes, the ban becomes a deleted profile, which means good bye all your hard work.
Now we’ve seen witch hunts on Instagram with cannabis accounts blaming other accounts for reports, and while that might be the case in some situations, you’re going to be pretty surprised to see the power behind Instagram’s image detection.
You can see Instagram’s image detection at work on loading, and it displays a text assumed description of the image stored in the meta information, and displayed briefly in place of the image upon loading in some browsers.
Instagram’s Object & Text Detection
It’s really hard to find accurate information regarding this program to be honest. From what I can see, the image may contain portion is analyzing images for objects and text. As seen in our photos, it’s very accurate, and it’s pretty much 100% correct in the screenshots we took. From here Instagram seems to categorize your images with the corresponding meta info. Cannabis is undoubtedly categorized as a plant, also coming up with nature and outdoors. This is a pretty impressive feat as images are historically complicated to decipher in comparison to text documents. And keep in mind, this is all that’s visible from the front end.
This combined with your hashtags, comments and post text, your username, profile bio, makes it extremely easy for Instagram’s AI to understand what you’re posting. And this is a learning computer. There’s a good chance it’s new to the Cannabis Act, and it probably makes a shit ton of mistakes.
How Not To Get Banned
So here’s how you don’t get banned. Learn and understand the terms of service regarding marijuana:
What is Instagram’s policy on the sale of marijuana?
Instagram doesn’t allow people or organizations to use the platform to advertise or sell marijuana, regardless of the seller’s state or country. Our policy prohibits any marijuana seller, including dispensaries, from promoting their business by providing contact information like phone numbers, email addresses, street addresses, or by using the “contact us” tab in Instagram Business Accounts. However, we do allow people to include a website link in their bio information.
Instagram Weed Do’s
- Fill out a good bio
- Add your website
- Use posts effectively
Instagram Weed Don’ts
- No Phone Number
- No Email
- No Street Addresses
- No Contact Us Tabs
- Include prices in posts
- Use a lot of “buy” terms
- Use cannabis or terms you think might trigger something